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A very popular baby girl

An icon remembered in the first half of the 1960s

This girl, created by Yuste Publicidad in the first half of the sixties, was an icon remembered. With its aesthetics influenced by the Swiss and French styles of the time, it was present for years in one-page color ads in magazines, street signs and posters at points of sale. He also had his personification in flesh and blood on television at the time, when some girl was used to close the broadcast. Years later, it was the subject of a national competition organised by the agency, in which a new'Grafa girl' would be chosen. The choice fell to a charming little girl, daughter of a Channel 9 cameraman. It would be the first step in his career, which soon began in different cycles such as "My family sleeps at home today". Her name: Andrea del Boca. Sábanas Grafa. Yuste Publicidad. 1965.

Publication Date: 30/08/2018

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