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The power of the index.

The index finger, accuser, sharp and accurate, has the responsibility to aim and shoot.

How we talk

In India, cows are sacred and walk loose down the street while people starve. Here, every time we eat beef, we do it as if it was the last chance of our life. Cultural differences do not need too much explanation: what in one place is right and socially accepted, in another, represents an atrocity. In many countries, for example, to  point out is very tasteless. In Argentina—where we speak half with our mouth and half with the body—, accompanying our words with  gestures is normal. That's why we spent it  pointing out : “It's over there”, “ask her”, “you had to lock”, “one, two, three, four... we're 12: let's order 5 pizzas.” The  index finger , accuser, sharp and accurate, has the responsibility to aim and shoot. What thing? Responsibilities, blame, congratulations, amounts, addresses. The pointed person may feel uncomfortable or moved, but never offended: their index, all indexes, have the same power and the same freedom.In Argentina,  index fingers are free to  point when due, because nothing is wrong with being graphics and concrete ones. They may call us rude, but no one can deny how practical it is to do it.

Publication Date: 20/04/2018

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