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This pandemic is patriarchy, social inequality and machismo that takes women's lives and dissidents every day, without rest. That is why, in Cordoba, we are activating different security protocols, to take care of each other. In this case, the Cordoba taxi drivers fought to occupy a space in the streets . Users of the She Taxi app and the Women's Association of Taxi Drivers of Cordoba (Afetac) launch the first stop of female taxi drivers in the city.
The initiative was carried out by the private supermarket Tadicor, where this point of female taxis operates. It was initially organized at the headquarters located in the north of the city of Cordoba. But it aims to grow more and more as we see the performance of this initiative. Will it become a new tradition?
The head of the union of Women Taxi Drivers of Cordoba (Afetac), Vanina Brizuela , said that since the end of 2019, taxi drivers were fighting for their rights. Above all, in an intense fight to achieve a greater share of integration into the formal system. The solution came in the least expected way, with a supermarket and a digital app. But it came the same and it is a great achievement for all these tacks, which say, “ We have great joy. This is the first women stop in the city of Cordoba. For us it is crucial because we continue to work and grow, thanks also to the She Taxi app. It's free and it helps us increase our revenue in these difficult times .”
Maria Eva Juncos is the creator and owner of the virtual platform She Taxi. And she was surprised to receive the proposal from the supermarket: “It struck me powerfully that a private, based on what their own customers propose, would have decided to request an exclusive stop for women,” she said. Juncos said that, from Tadicor, they got in touch with her. “ I talked to the legal assistant at the supermarket and we figure out what the dynamic was going to be like. Our quota is reduced because there is a gender difference in public transport ,” he said.
Juncos tells that, despite this abysmal difference, the application has a very good reception from its users. In addition, it stresses that the presence of a stop of cars driven exclusively by women “could represent the expansion of work for many people. Those people who take a taxi in Tadicor today can become frequent users and customers.” And above all, it highlights the importance of initiatives like these in difficult economic contexts such as those in Argentina and, above all, women today.
Eva also commented that demand is growing more and more: “There are many users who install and use it. The essence is that it guarantees the presence of a female driver. In addition, it has new features like Lost and Found (OP) that allows you to find, for example, a cell phone.”
The platform provides tools for women workers to be protected. The app has a “panic” button. “ It's for the use of drivers. When pressed, the safety system is activated with five drivers. It puts into action a voice chat and provides help functions,” said Juncos.
To generate profound changes in social dynamics, we need many factors to come together and move towards transformation. In this case, the private hypermarket Tadicor joined and started a small revolution. “ We are the first hypermarket to give priority to them . The decision becomes more important in times of crisis, when silver does not circulate on the street, but they have to keep taking it home. Somehow more trips are guaranteed,” says Gustavo Arrambide, owner of the hyper. It also says that one of the objectives is to “promote this space where working women have a stop at Tadicor . They now have assigned places, such as internal stops. The customer can order in the Customer Service section or through the She Taxi app.” From Tacicor they say that there was a good reception from the clientele and that the decision was taken well by the employees of Tadicor . “They are happy with the decision. In the company there is an 80 percent female plant : we have cashiers, repositories, administrative and human resources,” said the firm's representative.
Publication Date: 05/11/2020
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