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An indecent proposal to the governor

Rodolfo Suárez, Mendoza's president, did not acknowledge receipt. I know the indecent proposal made by a temporary shelter.

As we are
Rodolfo-Suárez

The transitory hostel, hotel lodging or telo called “La Luna” is one of the oldest in Mendoza. But, moreover, it is famous for its curious and desopilating advertising campaigns. “ If you come by bike, we pay for the deodorant”, “Pregnancy insurance: if you have a child within nine months, we will return the value of the room”, are just some of the clever examples . However, this innovative advertising strategy does not run during quarantine. As empathic and funny as it sounds, customers can't attend. Therefore, the telo had no better idea than to make a flyer with a direct order to the Governor. The indecent proposal he made to Rodolfo Suárez was viralized in a blink .

“ Rody, we need you...”

That's the message you can read in the image that walks wandering around the computers and devices of Mendoza and up to national. The plea is addressed to the governor of Mendoza, Rodolfo Suárez. But that's not all, the real proposal indecent thing he does is in a lost middle section that reads: “FREE PASSE, Governor and Vice.” That is to say, offer a free pass to the governor and a free pass to the lieutenant governor.

It is that, as in the rest of the country, accommodation hotels in Mendoza have submitted a strict protocol to re-operate. They say they get 40 to 50 calls per day from sex-hungry clients to know when they'll open their doors again. In addition, they claim that they have everything ready and that they are the most convenient option since, according to them, couples are going to dark and clandestine places to have sex, which is dangerous and violates the rules of the quarantine.

So, with the hashtag “let love return”, this transient hostel puts a little humor in the confinement and tries to put pressure in order to lift the barrier, open the doors of their rooms and make the passion felt in the establishment again.

A classic of deopilating campaigns

For the people of Mendoza it is very common to see on social networks or on public road signs some ingenious notice of the hotel accommodation “The Moon.” It is a typical scene of standing at the traffic light, in a corner where there is a construction closure and, on the posters, reading a desopilating and persuasive message for attend the telo.

For many years, “The Moon” has opted for this type of campaigns. So witty have turned out that in addition to increasing the

Publication Date: 09/06/2020

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