Virginia, a Rosarina company of over 100 years
Starting in 1940, Virginia implemented its geographical expansion guided by a strategic distribution plan, consisting in the multiplication of the number of branches, which are now located in virtually all of Argentina.
Its strong long-term vision is evidenced by a constant investment in technology and innovation and by the strengthening of its relationship with suppliers, customers and employees. This has turned that small initial venture into a leading company at the national level, with a regional consolidation and global projection .
Technological capacity and consumer orientation
Virginia constantly invests in state-of-the-art equipment and technology , research and development and improvement of its production processes. Its products are manufactured under BPM Standards (Good Manufacturing Practices).
Responding to market demands and global trends, Cafés La Virginia S.A. supports its growth based on the launch of new products and the renewal of packaging . Carrying out ongoing research, studies and analyses markets, both national and international, to focus on new trends and consumer needs. As a result of this policy, La Virginia is today not only a leading brand, but also a reliable company in its relationship withcustomers and consumers.
From and to the world
The experience gained in almost a century of active worldwidesearch of its sources of supply, in addition to strict quality controlscontribute significantly to the excellencepursued by the company from the very beginning of the process of elaboration.
The Virginia currently has suppliers of raw materials and inputs in more than 20 countries .
As in the domestic market, its commercial spirit abroad is aimed at creating and strengthening long-term societies. For this purpose, it has different business formats ranging from representation and distribution agreements at the country or region level , to two companies owned by it in Uruguay, through which it distributes its products .
Periodista, escritor y emprendedor. Nació en la ciudad de Rosario, provincia de Santa Fe.
Es Licenciado en Ciencias de la Comunicación, con posgrado en Periodismo y Gestión de Medios Digitales por la Universidad Austral.
Publicó sus trabajos en diarios como La Nación, Clarín, entre otros medios del país.
Es autor de numerosas novelas, entre ellas se destaca “Los Halcones de la República”, publicada en noviembre de 2017 y comercializada a nivel nacional.
Actualmente dirige su agencia de contenidos llamada PAC, especializada en contenidos para medios y comunicación institucional.
You may also like
Santa Fe to the Mexican
The look of a Mexican student who lived a semester in the city. Prejudices and truths about Argentines explained firsthand.
The best of beach volleyball went through Santa Fe
On two consecutive weekends, professional beach volleyball championships were held on the beach of La Costanera Este santafesina.
From the beach to the mountain by the ARA San Juan
A diver arrived in Mendoza after walking from Mar del Plata. - Why? - Why? : seeks to reach Aconcagua
Federal Tiro of Mendoza added new technology
The club added new target targets to improve the practice of athletes. A sport that grows in Mendoza and in
5 Barilochans will go to the Youth Olympic Games in Switzerland
The Winter Youth Olympic Games will be from 9 to 22 January. The 5 Barilochenses traveled to Switzerland representing Argentina.