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Juan Victor Sánchez is an agronomist and decided to dedicate his life to knowing the secrets of the most exotic plants. He currently lives in Corrientes and became the owner of the only ex plant nursery unusual and native ones. The project is called “Guapurú, fruit nursery” and, in general, the species with which it works have ornamental and nutritional qualities.
His entrepreneurship grows day by day on social networks and gained national fame. His list of customers extends from his native Corrientes to Patagonia itself. Little by little, it is marketing exotic specimens and training its customers in the care of them . About his life story, Juan tells the media: “All my life I planted, spread and gave seedlings so that people know them and that species are not lost.”
Juan says that the only reason to start and boost this business was his passion for plants. From his extensive knowledge and his huge attraction to them, everything else was generated, he trained as an agronomist and thus, he knew the provincial scene and national (and even international) with respect to exotic plants.
The origin of his love for plants, especially fruit trees, comes from his mother who is Brazilian and who, when he moved to Corrientes, began to miss the variety of fruits from his land. That love remained alive in his son, who decided to fulfill his mother's wishes and put together a garden of special species for her.
Actually, the project came from word of mouth. Once he had graduated and without a labor market requesting his academic training, he found himself part of the country's unemployed population , it was his acquaintances and friends , who knew of his passion, who encouraged him to sell them seedlings. So it was decided and began a one-way journey into the depth of green beings. Today, Juan is the owner of the only nursery with specimens of his kind.
With his career, he understands that being an entrepreneur proved to be more profitable than other activities. Juan lives from the sale of plants and can finance other complementary studies to continue training on the species . Among the budget dedicated to quenching their hunger for knowledge include travel, testing and collection of seedlings.
The nursery is located in the city of Corrientes and has 300 square meters. Neither slow, nor lazy, Juan cares for each plant with dedication to generate greater production. It even has a backup of copies distributed in about 50 houses in Chaco and Corrientes. That exodus of plants happened long before he got to have his plant plagued, since he raised them, but he did not have so much space to maintain them, so it was giving away.
Today, with his family they acquired a lot with the idea that in the future it will be a conservation and study unit. In addition to the nursery they plan to have a small coffee to consume unique organic products grown there.
“ There is a great lack of interest on the part of our institutions to study native fruit trees , so when I find something I have to turn to Brazilian institutions or collectors there to help me in the identification. We are 50 years behind in the study of natives with respect to them.”
The most interesting thing is that native fruits are as much or more diverse and rich from the food point of view than those we are accustomed to eating, and they come from all over the world. The truth is that the region where Juan resides is full of unique native fruit trees such as several species of guapurú, guabiyú, coquito San Juan, ubajay arbreo, ingá, mora verde, albarillo, sacha pera, pitanga, aguaí and many native passifloraceae. There were also a lot of ubajay and ñangapirí creeping, but they almost disappeared because of livestock.
“ Our nursery is like a big jungle, no half shade, no plastic, only trees that protect others from cold and heat and so we try to make a climax among all species.”
In addition to the nursery, they also make family jams “Sabores de mi madre”. This was a business idea Juan thought for his mom, who doesn't have retirement. And, by way of cañazo , people can try these flavors as distinct from conventional ones. Jams are sold in the nursery, often along with the seeding that the customer takes, so that you know the taste of the plant being worn.
“ We have about 30 flavors and sometimes we travel 200 kilometers to go find a certain fruit, but that is the essence of everything we do, show the richness of our plants and fruit trees. And our idea is to continue to expand.”
Publication Date: 13/04/2021
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